Bloody Beetroots Launch Social Media Platform, Church of Noise

February 4, 2013 Tim Gauthier News Tags: , , , ,

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Sir Bob Cornelius Rifo aka The Bloody Beetroots is unashamedly one of the most forward thinking musicians in the electronic music industry and his next announcement shows he has no sign of stopping. Using the team and technology behind Lady Gaga’s Little Monsters, Rifo has worked closely with US agency, Backplane, to launch the first full interactive social media platform exclusively for an electronic artist. The platform is effectively a “cultural-musical movement” which allows for artists, musicians and fans alike to join an exclusive network and share their music and art, and collaborate with others within the community.

Integrating YouTube, Soundcloud, and photos, Church of Noise is an online safe-haven enriched by the ability to upload, comment and share your own creations and have them exist as part of a congregation of similar minds. Its aim is to cultivate freedom of speech and provide a platform to be shared within a congregation and ultimately get you one step closer to Sir Bob Cornelius Rifo. Status will be awarded to more regular users starting their journey as a Rebel, a more frequent user will quickly be upgraded to an Advocate and once truly part of the revolution will become a Champion. The launch of the new platform takes place during the world premiere of the new Bloody Beetroots LIVE show in Australia, and will see the platform host an array of unseen and exclusive content relating to the new live show.

The Church Of Noise community started out in 2011 as a result of the same-titled track, originally a collaboration with Dennis Lyxzén of Swedish hardcore punk-pioneers Refused and The (International) Noise Conspiracy. The song holds a siren-call of strings, bass and lyrical manifesto: “…It only takes a sound to change the beaten path/It only takes love and courage to take it all back”… View the video HERE:

You can sign up to the platform: http://www.therealchurchofnoise.com to become part of the revolution.

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