Robert Raimon Roy (formerly Rob Roy) was discovered in 2005 by Erykah Badu, when upon hearing his 1st album, Dollar Out of 15 Cents, invited the multi-talented rapper/singer/producer/visual artist to meet at her renowned Black Forest Theater in Dallas, Texas. In late 2006, Roy was also co-signed by Southern heavyweight, Bigga Rankin (VP of Young Jeezy’s CTE label) and presented with a Diamond Hood Award. In the years that followed, Roy began work on his sophomore record, King Warrior Magician Lover, and moved to Los Angeles, CA from his native Jacksonville, FL. He released the first video from KWML, “Fur In My Cap,” to much viral success; the clip appeared on Kanye West’s personal blog, and also received praise from Pharrell Williams, Justin Timberlake, Travis Barker, Chris Brown, and Questlove of The Roots. The initial stream of the album would garner 800,000 plays in one week, and a flurry of major label attention soon followed. Roy would subsequently be featured on HBO’s “Entourage,” and in spreads for NYLON Guys and Giant Magazine.

An all-around artist, Roy also collaborated with the independent fashion label, Love Brigade, and released his own customized sneakers—an all-black, deconstructed take on Converse hi-tops. These shoes would later be featured in Antenna Magazine, as well as on Justin Timberlake’s personal blog, and sold at exclusive boutiques for a limited run in both New York and Los Angeles. In 2010, Roy signed with Steve Aoki’s Dim Mak Records, was hand-picked for the annual music issue of the esteemed literary magazine, The Believer, and released what URB Magazine would later proclaim as the “Best Video of 2010″ with “Carmencita.” Shortly thereafter, he began work on his third album, Le Tigre Blanc, and hit the road for a number of Scion-sponsored US tour dates in the summer of 2011. Recently, inspired by a change in artistic direction, Roy also changed his stage moniker; “Rob Roy” having been replaced by his full birth name, “Robert Raimon Roy.” In his own words, “I am not: rapper, singer, or even musician. I am: collagist, information curator, short story writer, social entrepreneur, and editor.” The self-titled first single, “Robert Raimon Roy,” will be released in spring 2012, followed by Le Tigre Blanc in the fall.

Discover him now through his world, as he finds it through robertraimonroy.tumblr.com.

POSTED BY Tim Gauthier

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